Baker Hughes

Baker Hughes developed a new tank scanning service offering based on market leading scanning technology. Our mission was to successfully create awareness for the proprietary Ultrasonic Guided Waves technology as a major technological leap that would once and for all eliminate uncertainty by providing quantitative data and imagery of the tank’s annular plate - where the vast majority of corrosion induced tank failures occur. Our team developed the marketing plan as well as the campaign assets, sales enablement tools and high value fulfillment content.

Strategic Planning | Digital Advertising | Social Media | Demand Generation | Sales Enablement | Content Marketing | Database Marketing