As a high-value technology solution provider in the clinical healthcare documentation and data marketplace, Medquist needed to change perceptions that it was a commodity-based transcription service provider. In addition to leading market research initiatives, developing brand insight, crafting a new brand strategy and creating powerful sales tools we developed an integrated campaign demonstrating that customers were already benefiting from Medquist’s clinical healthcare data and service solutions. The result was a significant shift in brand perceptions and an increase in software application revenue.

Quantitative Research | Strategic Planning | Brand Development | Web Development | Display Advertising | Sales Enablement | Tradeshow & Events | Demand Generation