The Yaldi Collective is an agile, scalable team of 36+ marketing experts that span a vast array of the marketing specialties needed to effectively market in today's dynamic and highly competitive marketing environment. By cultivating this ecosystem of high-quality specialists we are able to quickly assemble the right team to meet and exceed your particular needs. This model also allows us to be highly cost-effective, as clients don't have to pay for the fixed overhead structures associated with traditional agencies. Marketing experts within the Yaldi Collective cover the following specialties:
Marketing & Brand Strategy
Advertising Art Direction
Scott H. Russell | Founder, Senior Strategist: Scott has had the good fortune to collaborate with some exceptional clients and colleagues over the course of his career. In each instance he has had one goal in mind – lead teams at winning in their respective market. He offers a breadth of experience and depth of expertise across the spectrum of marketing disciplines. Scott has consulted with a variety of prominent brands including Motorola, FedEx, AT&T Mobility, HTC, Philips Healthcare, Carrier Corporation and Microsoft as well as smaller corporations that while not household names are equally influential brands within their industries. He successfully led global marketing for Intermec Technologies an $800 million global manufacturer of enterprise mobile computing, data capture and RFID solutions. Most recently, he held various marketing leadership roles within Honeywell where he was recognized for his marketing achievements.